Michael Martin
(HE/HIM)
is a
Digital Product Designer at
DIGITAL PRODUCT DESIGNER @
REALLY in Austin, TX
I'm a Filipino-American product designer, with experience in design systems and strategy.
I believe in creating digital experiences that are both beautifully designed and genuinely user-focused. Lately, I've been curious how technology has shifted post-pandemic and what that means for human interaction. In 2021, I graduated from The University of Texas at Austin and attained my certificate in UX from Designlab in 2022. I have a niche interest in working at startups that want to change & push the envelope. I've freelanced in a variety of industries before landing at my current role at REALLY.
In 2022, I shifted my focus from being a digital strategist working in advertising to creating digital product experiences.
Previously as a digital strategist at a marketing agency, I worked at the intersection of data, creativity, and user behavior to optimize engagement and business outcomes. But naturally I grew curious to move beyond measuring impact to actually shaping it—building intuitive, accessible products that solve real user problems. From transitioning into product design, i’m excited to collaborate with cross-functional teams in tech to create experiences that are both strategic and human-centered.
REALLY.com
Currently working at really.com ~ Design Systems / UX / Webflow / Mobile App Development
I am part of a two-person design team overseeing all aspects of design at the company. As a telecommunications startup, we take a mobile-first approach to every project, ensuring our designs align with both user needs and business objectives. I collaborate closely with our engineering team on mobile app development—designing and refining our onboarding flow, privacy-focused sign-up, and dashboard experience to drive engagement and retention. I also help evolve and maintain our rapidly growing design system, ensuring consistency and scalability, while also serving as our company’s webmaster.
Darwin Homes
∙ Building a recommendation tool for home repair vendors
Building a recommendation tool for home repair vendors
2024
Desktop/Mobile Feature ∙ UX Research / UX Design
The Darwin Homes Ops team had trouble selecting the right people for the right job. I designed a tool to select the best vendor - speeding up service requests by 30%.
Films for The Forest
∙ Redesign & Dynamic Library Archive Feature
2023
Desktop/Mobile Redesign ∙ UX  / UI / Information Architecture
Films for the Forest is an annual juried short film collection that uses the power of creative storytelling to convene, empower, and activate global audiences to take action on behalf of the world's forests.
Youtube Mobile
∙ Personal Recommendations Feature
2022
Desktop/Mobile Application • UX Research / UX Design
A new feature that helps users discover new and relevant content easily, by creating a network of human-based recommendations from both friends and creators they relate to.
© 2025 ~ MICHAEL MARTIN
designed in figma, built in webflow, assisted with GPT